The Five Myths of Strategic Planning: Part One

Every year, executives around the world go through the time-honored tradition known as strategic planning. They emerge from days or weeks of meetings with a sacred document that — if adhered to — will increase their sales, make their services shine, engage their staffs and secure their futures. Well, that’s the story they tell us in business school anyway.But unfortunately – as Professor Robert Kaplan of the Harvard Business School and his associate, David Norton of the Balanced Scorecard Collaborative tell us – as much as 90 percent of all corporate strategies fall short of stated objectives.

From many years of experience helping global executive teams generate a clear and compelling direction for their organizations, I have observed several key misunderstandings that lead to wishful, wasteful, or less-than-worthwhile strategic planning efforts and outcomes. In the next two blogs, I want to share five myths that undermine most leaders’ effectiveness at generating powerful strategies and creating the ownership and accountability of their teams toward their execution:

Myth #1: Content is King

Most executives believe that if you get the content of your strategy right, the success of that strategy is a foregone conclusion. They assume that the substance of the strategy must be composed of realistic objectives based on the most accurate and valid information. In many organizations, this belief leads to “analysis paralysis”

What goes unrecognized and unaddressed is that no strategy can ever be right or reasonable enough to account for all the events that might emerge on the road to its fulfillment. Therefore, perfect content, as a path to success, is an illusion and leads to an increasing investment of resources in the pursuit of the one true strategy that will win the day.

In reality, any strategy is only as good as people’s ownership and commitment to its fulfillment. Even the most accurate and well-crafted plan will fail if people don’t own it and take accountability for delivering it.

Myth #2: Predicting the future is key

Most executives create their strategic plans by looking at their rearview mirror. They determine their future goals by benchmarking and analyzing their own, as well as others’, historical performance and trends.

In today’s rapidly changing technological, consumption, and economical environments, this approach can be risky as no one has a crystal ball, and no one knows what the future will bring. So, the more you try to predict the future by analyzing the past, the more you are likely to merely repeat past cycles and trends.

Of course, you need a healthy understanding and respect for the past. However as Alan Kay, ex-Apple Fellow, said, “The only way to predict the future is to create it.”

The most powerful strategies are informed by the past, but more strongly influenced by future thinking. This means a team envisions the future, takes a stand, and commits to a direction and destination as a responsible, plausible, and calculated risk. Then everyone commits to that destination – not because it is perfectly accurate, but because they believe it is the right future to pursue.

Myth #3: Consensus Equals Success

In the eyes of many leaders, the ultimate “buy-in” prize for a strategic plan is reaching consensus. The belief behind this myth is that as long as everyone feels pretty good about the plan, and has no strong objections, that’s about the best that can be hoped for, especially in a diverse system.

But the problem with a consensus-oriented approach is that it requires settling for the lowest common denominator everyone can agree with, rather than striving for solutions that challenge current thinking.

Former British Prime Minister Margaret Thatcher said it quite elegantly: “To me, consensus seems to be the process of abandoning all beliefs, principles, values, and policies in search of something in which no one believes, but to which no one objects; the process of avoiding the very issues that have to be solved, merely because you cannot get agreement on the way ahead.

Consensus is way too low of a bar for the fulfillment of any strategic plan that requires substantive organizational change. It leads to compliance at best.

To generate this commitment, executives need to set the bar at the higher level of alignment. To reach alignment requires putting people’s concerns, doubts, uncertainties, and water cooler conversations on the table so they can be dealt with out in the open.

Alignment is achieved when people leave the strategy discussions fully on board with whatever decision the group has reached, with no “Plan B,” no pocket vetoes, and no reservations about fully investing themselves in pursuing the agreed upon direction.

Taking a stand ALWAYS requires courage

No matter how committed we are to living courageously, and how experienced we are at taking a stand for the future and living accordingly, it doesn’t seem to get easier or less scary with time.

I have been a student and teacher of these concepts and conversations for more than 30 years. I practice them in my own personal and professional life, and I teach and coach others to do the same. Still, with all my experience, every time I need to take a stand in my life, I find myself confronting my own fears, doubts and skepticisms.

It takes openness, faith, trust and courage to live consistently with your stand and commitment.

Openness to the idea that our internal mindset and commitment really do affect, impact and shape our external world and circumstances.

Most people don’t reach this level of enlightenment. They are too skeptical, pragmatic or close-minded to even consider or accept the notion that there is more to life than what they can physically see. Whether it is Religion, Astrology, or the Law of Attraction, I often hear smart and successful people reject these by saying things like, “I don’t believe in that Voodoo, BS or Nonsense stuff…”

Faith and trust in your own ability to take your life to a new level, starting with a bold stand. Also, have faith and trust that the universe will reciprocate consistently with your commitment and energy.

Even when people believe in the Law of Attraction notion, many don’t believe that it could work for them – that their life could ever be as blissful as they truly desire. So, they maintain a conceptual, theoretical and academic mindset about these transformational topics. I often hear people give others ‘taking the next level’ advice when they themselves avoid doing the same, even though they desperately want and need to.

Courage to take a stand for what you want and bet your future on that stand – even when your current circumstances are quite different from your desired state, and people around you may judge you for being naïve and unrealistic.

Most people, despite what they may say to the contrary, are too comfortable in their personal and professional status quo. They may talk about change, but most don’t get up and do something about it, even when their circumstances are challenging, unfulfilling and dissatisfying. They are too afraid to take a stand and ‘go for it’ for risk of failing, disappointing themselves or others, or simply appearing naive or not credible in the eyes of people around them who they respect and like.

There is a big difference between “wanting to change” and actually “changing.” Most of us are much better at the first.

We are creatures of habit. We like continuity, stability, familiarity, and predictability. We need it to feel confident and safe. We fear change and the unknown.

Taking a stand for a better future brings about change, unknown and unpredictable directions, and dynamics. This is counter-intuitive to our ‘keep things the same’ orientation. It disrupts our order and fundamentally scares us.

That is why taking a stand will ALWAYS require courage.

Photo by: The U.S. Army

 

How to make meaningful progress when taking your game to the next level

If you want to be successful at taking your game to the next level, you have to be conscious of how you think and what comes out of your mouth.

I was leading a meeting recently with a telecom management team that had taken on a bold commitment to take their team’s leadership and performance to a higher level.  This was a good team that had been performing well. However, the changes in their markets, customers, and technologies were requiring them to think, innovate, and perform at a different level.

They were about three months into their transformation process and, in this meeting, we were reviewing their progress.

One by one, the leaders shared their views. One of the leaders summarized: “We are making progress, but not enough!” Everyone nodded their heads in agreement. People added: “We need to bring more energy, courage, innovation, collaboration, and change to the game.”

I asked them “Why are you not making enough progress?” “Why are you not bringing the level of energy, courage, innovation, collaboration, and change that you know you need?

Their responses were things to the tune of: “It’s because of the holidays,” “It’s because of the year end,” “It’s because of the wider changes that are taking place in our company,” “We are doing quite well, so there’s not a lot of opportunities for big improvements,” and “It just takes time to make progress.”

So many teams and people, when taking on new levels of game, fall into the same traps of blaming their circumstances for their lack of progress and talking about their transformation in ways that undermine what they are trying to achieve.

If you want to avoid these pitfalls and make significant progress in taking your game to the next level, follow these principles:

  1. Take 100% ownership for your progress or lack thereof. Give up blaming your circumstances for not making enough progress or for not bringing enough energy, courage, innovation and/or collaboration to the game. Always relate to what you have or don’t have as your own doing.
  2. Promise clear results that require you to rise to the occasion. People bring high energy, courage and innovation to the game when they have promised specific results that are important to them, that require high energy, courage, and innovation. For example: one of the leaders stated that the people are not yet seeing any change in this leadership team. So, the team took on a promise that by our next meeting, three months later, their employees would notice a new level of energy, courage, innovation, and collaboration coming from the team. By promising this new state, the leaders now had an obligation to step up their leadership and performance in order to deliver.
  3. Focus on the areas of gap and opportunity, not how great you are. One of the biggest impediments to transformation is when people feel threatened or invalidated by acknowledging deficits and gaps. When discussing progress, I often hear people say things like: “We were already good at this.” If you are already good at something you will not be compelled to improve it. Even the greatest teams and people can find “next level” gaps, deficits and opportunities for improvement. Focusing on these does not invalidate your greatness.
  4. Avoid using phrases like: “We should do X” or “We have to do more of Y.” People simply don’t do what they “should” or “have to.” Either promise that you “Will do X” or don’t expect to see progress in the area you are talking about.
  5. Go out of your way to prove the validity of your commitment. When teams are driving significant change, team members often remain skeptical throughout the process. They adopt the “let’s see if this works” point of view. This mindset is understandable, but not powerful. If you want to be most effective, be clear about the future state you want, be all-in and trust your journey, no matter what ups-and-downs you encounter along the way. Don’t check if it works. Prove that it works.
  6. Collect as much evidence for progress as you can. Transforming a team to the next level is never about perfection. The focus should be driving as much progress as possible. In the realm of progress, everything counts – big, medium and small wins. And, being public about them is key. So identify, acknowledge and celebrate all of them. The more you identify areas of progress, the more it gives you appetite to find more. So, make it your priority to collect as many areas of progress as possible.

At the end of the meeting, the leaders took on a new perspective. They stopped accepting the reality: “We are making progress BUT not enough” and took on a commitment to cause a new genuine state: “We are excited about the progress we are making.”

This seems a simple shift, but it is very powerful. It is also a future worthy of proving right!

Photo by: Richard Potts

Why Are Leaders So Afraid of Change?

It’s common for organizations and teams to undergo changes in leadership or structure.

This typically happens when organizations make cuts in their workforce, when they spinoff businesses or functions, or when they merge with, or acquire new businesses or functions into their portfolio.

Change also takes place when a new leader is brought from outside to lead the team, or when an internal member of the leadership team is promoted to become the new leader or CEO of the group.

These types of events always provide leaders with opportunities to create a new chapter and new beginnings, which is a very good thing.

I think most people would agree that it doesn’t really work to simply jump from one chapter to another without a proper transition phase. The transition doesn’t have to be long. However, organizations and teams need the chance to bring closure and completion to how they’ve done things in the previous chapter before they can fully start the next chapter of doing something in a new or different way.

The bigger the change, the bigger and more important the transition phase. Those who underestimate this often find themselves carrying forward old baggage from one initiative, chapter or relationship to the next. As a result they often repeat the same mistakes and fall into the same traps and dysfunctional dynamics.

In organizations, people refer to the management of transitioning between phases as “Change Management.” Unfortunately, most organizations and teams are not good at this.

Leaders have an essential role in leading their organization through the transition between the old and the new.

What is the role of the leaders?

Please click here to read the rest of this article which I recently published in Entrepreneur.com about what is the role of leaders in change and why most leaders are afraid of change and their role in driving it?

Photo via Entrepreneur article

How do you relate to your personal goals?

I recently had the opportunity to deal with two situations in which two professionals that I am coaching dealt with a similar reality in a completely different way. Both clients are very determined and successful people. The topic they were dealing with was achieving their personal goals.

I’ll use fictional names and call one David and the other Bruce. Both set ambitious personal financial goals and both failed to achieve them.

David reacted emotionally to his missed goal. He was upset; he felt the sky had fallen. He identified with his goals so he took not achieving them personally.

Bruce on the other hand, related to his result as a smaller tragedy. While the goals were important to him, he didn’t take it personally and therefore he was able to move on without loosing much sleep over his missed goal.

Bruce felt he had failed. But, David felt he was a failure….two very different reactions to a similar situation.

Why did one person feel that he was a failure while the other felt that he merely failed?

It’s how they relate to their personal goals.

David had his identity and self-worth wrapped up in his goal. When he didn’t achieve his goal he felt personally invalidated. For him not meeting his desired objective meant that something was defective with him. It implied that he would most likely continue to fail in the future, because clearly ‘he wasn’t up to the task.’ You can imagine how devastating that feeling is.

Bruce, on the other hand, held his results separate from his self-worth. For him his results merely reflected how effective he was in turning his vision into reality. So, if he didn’t reach his personal goal this time, it merely meant that it was still attainable, but he needed to improve his performance. What a much more positive and hopeful outlook.

People who relate to their personal goals more like David tend to be more impatient in dealing with their goals. They are likely to feel that things are “moving too slow” and “taking too long.” As a result, they tend to have more tension, stress and anxiety in their life.

Contrast that with people who are more like Bruce; they tend to be more calm and happy. They do a better job enjoying the journey, not just the destination.

How do I know all this? Because I use to be more like David, but today am more like Bruce. I have personally experienced the transformation from one mindset to another.

In fact, a long time ago someone asked me “how are you doing?” and I responded with “Everything will be OK.” The unsaid was: “…when I achieve all my key goals.” My wife, who was with me at the time jumped in and exclaimed: “Things are OK now!” She reminded me that my self-esteem does not depend on the achievement of my goals. And yours doesn’t either.

My question to you is: How do you relate to your personal goals?

Photo by: Manoj Vasanth

Why is Leadership so important NOW?

In today’s market environment, thriving and struggling businesses alike seem to be experiencing increasing challenges in competitive, economic and market conditions.

In these times when the business opportunities and challenges are bountiful and the tangible material and physical resources such as budgets, expenses, resources and travel are scarce, most leaders I speak to seem to feel a growing need to unleash and promote the intangible assets. They seek to boost the mental and leadership energy, creativity, ownership and resourcefulness of individuals and the team as a whole.

Leaders often talk about the fact that in today’s environment “the only constant is change.” In this environment, any team weaknesses or dysfunctionalities that could have been avoided or overlooked in stable times can’t be ignored. Obstacles to success must be addressed and fixed in challenging times in order for the team to work at its full potential.

Unfortunately, most individuals and teams in organizations are quite reactive to circumstances, so when things are going well, they feel strong, empowered and focused. But when there is a lot of change and/or circumstances make a turn for the worst – they often lose their cool confidence and inner balance and get into an individual and collective funk.

The longer circumstances stay challenging, the worse morale and confidence usually get. This eventually affects performance and results in a negative way. I am seeing this happen in many companies.

It gets worse when people listen to the media and hear stations like CNN constantly bombarding the screen with gloom and doom. And, the more people hear about companies who are laying off people, the worse this morale and confidence downward spiral gets.

This vicious circle is avoidable when people and teams have the right leadership mindset and competency to self-generate their own attitudes and mindsets, no matter what the circumstances are.

In my last blog I quoted Alan Kay who said “The best way to predict the future is to invent it.”

Can you imagine the possibilities any team could generate when its entire workforce genuinely believes that “no matter what the circumstances are – we can invent our future and control our own destiny?”

Thinking and behaving in this way allows people to own their thoughts, behaviors and actions. It equips and empowers everyone to catch and stop the negative, disempowering and fear-based or stress-based feelings and conversations before they take over. People then can turn a negative dynamic and atmosphere into a more positive, productive and energizing one.

The notion of inventing the future allows people to stay centered and focused when things are turbulent around them.

When people understand the power associated with inventing the future rather than merely reacting to it, they start creating exciting objectives, projects, milestones and events to work on in the present. This creates even greater possibilities to look forward to in the future.

Unfortunately, I still see many team environments in which circumstances are challenging and victim-mentality becomes accepted and rampant. In these situations, people excuse and justify poor performance and low morale.

However, when the entire team is in that same positive, proactive and self-generative mindset, people go out of their way to support, empower and encourage each other to go beyond and behave in an un-circumstantial, un-stoppable way. I have actually seen teams that have used these phrases as mantra’s to become a high performance team.

You can have it all if you are willing to do what it takes

Someone wise once told me that there are two things that make people upset: one is that they don’t get what they want, and the other is when they do get what they want.

The first reason always made complete sense to me. I could understand from my own life experience how failing to achieve a goal or expectation could lead to upset. In fact, I have experienced a few of these in my lifetime.

But, the second scenario of being upset due to getting what we want initially seemed a bit more counterintuitive. It’s not that I didn’t or don’t understand the logic. I do. In fact, the more I have had the fortune to achieve success and growth, the more I have experienced the pains of growth, change and disruption.

If I look at some of the recent breakthroughs in my life, there were moments where I experienced them as upsets. For example: “I wanted to grow and elevate my business. Now I have more and bigger engagements. But, now I feel overwhelmed because I have too much work…” “I wanted to build a powerful social media platform, so I started writing and publishing every week. Now I am getting invited to write even more and I don’t have enough time to do it….” I guess that is why they say, “be careful what you wish for.”

I am very ambitious in my life. I want to achieve great things in all aspects of my life. I want to be wealthy, successful in my field, have an extraordinary marriage and family life, and be very healthy and fit. I am committed to having it all. In fact, I believe everyone has the ability to have this kind of life if they want.

But, what I am learning is that living a life oriented around having it all comes with tolls in the form of focus and intentionality, as well as being unreasonable, working hard and doing what it takes. It’s a very empowering price to pay for those who want this type of life. But, it is not for everyone.

For those of you who are on this same path or who want to get on this path, I want to lay out a few personal thoughts and discoveries about what is needed to achieve these ambitions.

Planning – I am finding that in order to make everything work, I have to plan my life in a much more deliberate, rigorous and sometime non-conventional manner. Often this includes setting a detailed schedule that includes specific times for when I’ll wake up, eat, exercise, spend time with my family members and go to sleep. This lifestyle is not for those who like to “go with the flow” or “be spontaneous.” People think that rigorous planning precludes spontaneity. It doesn’t. In fact, it can enhance it. When I am spending time with my wife, family members or clients, I can be fully present and engaged without worrying about things I am not doing or should be doing. Planning gives me freedom.

Team – You can’t have it all alone. You need your loved ones and professional team members on board with you. First, if you don’t they’ll likely get resentful and upset at some point when you reach the inevitable areas of turbulence and your plans are not working smoothly. This will slow or hinder your ability to have it all. Second, you need their genuine alignment, enthusiasm and collaboration to be a part of creating and living the great life you are building with and for them. Otherwise what’s the point? Thirdly, there are people in our environment who have skills that are mission critical for our well-being, happiness and success. We want to make sure they are fully engaged with us in our vision and values.

Innovation – Every time I hit a wall or obstacle, typically its something like – “I have too much work and I don’t have enough time or wherewithal to do everything” – my first reaction is suffering and upset. Then I remind myself… or to be honest often my wife reminds me…that “life is good” and the problem I am experiencing is a function of success not failure. Then I quickly start thinking about “given my vision to have it all, what new practices or structures do I need to put in place to enable me to fulfill everything I am up to?” For example: I have been traveling quite intensely in the last year so I have instituted a practice of taking my young daughter to lunch once or twice every week to have personal father-daughter time. Also, I go out with my older son every weekend for coffee for a couple of hours for father-son time. Even though these activities are planned, they are so enjoyable and all of us look forward to these every week.

Courage, as well as a positive and optimistic outlook – As you can imagine, the journey of an ambitious life isn’t always smooth and things don’t always go according to plan. In fact, sometimes it seems like things are not on track or nothing is working at all. But, I have noticed that the more I stay unconditionally focused on my vision and do my best at all times, things seem to always fall into place. It is one of these mysteries that I have learned to trust and depend on. It requires stamina for a marathon, not a sprint. And this way of living requires having faith and trusting myself, my vision and the universe (call it God if you want) to be on my side, give me luck and help me fulfill my dreams. All this requires courage to stay the course and not sell out on the important things, no matter what. I listen to my internal commitment versus the external circumstances and always look at things from a positive and optimistic point of view—especially when the immediate evidence seems otherwise.

It’s Easier Than Ever to Make a Difference

Apathy, resignation and cynicism are the enemy of everything that is good and the friend of everything that is bad. When employees and managers come to believe that they can’t make a difference, the organization is doomed to mediocrity at best, and to failure at worst. Unfortunately, I see this take place on a regular basis. However, in my years of experience with client organizations – going back long before the rise of social media – I have also seen many examples of how a single person who is courageous and determined to effect change can start a movement.

Here’s one example: Many years ago, I worked with a woman who was a secretary in the finance division of a large, multi-national corporation. This woman’s rank in the organization was lowly, and she could easily have gone unnoticed. The company had been through a difficult series of downsizing measures. Morale was at an all-time low, customer satisfaction was suffering badly, and there were many issues inhibiting productivity. That year, the division was ordered to reduce its work force by 40 percent as part of an across-the-board cost-cutting measure. This was a devastating blow to the team.

The secretary volunteered to chair a team focused on taking care of the people being let go. She was determined to help everyone (who wanted assistance) find alternative jobs either inside the division or externally, thereby minimizing the morale issues. She enrolled a team of like-minded people and they all worked diligently, with great passion and courage, to pursue her mission. She and her team succeeded in securing jobs for a large percentage of the employees. That year, employee satisfaction rose significantly, and so did customer satisfaction. Most people attributed the remarkable outcome to this one woman’s leadership.

Although she had previously been perceived as a “nobody,” the woman became a widely recognized, admired, and respected leader. Her courage and commitment brought her influence, credibility, and status. She was later promoted, and when certain projects had to get done she was frequently invited to senior leadership team meetings because senior executives recognized her immense value and contribution to the organization’s advancement.

Twenty years ago, this kind of transformation required slow and painstaking efforts. Now, technology is transforming our ability to propagate change, and recent global events are the best illustration of this. We are all witnessing how social media and technologies that allow people to communicate easily over long distances are making profound changes in our society.

It may take less time, but it does not take any less courage to organize a movement through Facebook than it took to stand up and be counted in an organization where transformation required reaching one person at a time and convincing people one by one. That said, it is simpler today to make a difference in organizations because it is so much faster and easier to generate and facilitate a broad-based dialogue. But courageous leadership was taking transformation viral long before we had the technology to speed it up. If you ever feel that you cannot make a difference, remember this constant truth: The human spirit, courage, commitment, and determination are still the factors that drive all change.

Are you asking for what you want?

You would think that asking for what you want would be the easiest thing in the world to do. But it isn’t! I see so many people struggling with this.

In my coaching work I often ask people, “So, what do you want?” or “what do you want the outcome to be?” or “what do you want to accomplish?” Many people, when confronted with this direct question, find it hard to spit out a clear answer. Some say, “I know what I want” but when they attempt to describe it they get caught up in a long-winded conceptual description that is very confusing and vague even to them. A few simple follow-up questions such as, “what do you mean by that?” or “how would you know that you achieved that?” are often enough to make people realise they really don’t know what they want.

When people work on articulating their personal collective objectives they often say things like, “We should do this” or “We have to do that.” But, saying “We/I should” is not the same as “We/I want.”  In fact, it is much easier and less powerful to say “We/I should” than “We/I want.” “We/I want” is a declaration. “We/I should” is a description. When we say “We/I want,” we are staking ourselves to the outcome. We are putting our desire at stake. We are making it personal.

Some people suffer from guilt when it comes to declaring what they want. They feel it is arrogant or greedy to want too much or to want certain things. They refrain from explicitly and directly expressing their dreams and desires. Some are so afraid to get a “no!” to their request that they avoid asking altogether. They just convince themselves that “it’s not worth it” to ask. Some people were brought up that it is impolite to directly ask for what you want. If their meal in a restaurant is not served the way they like it or their hotel room is not what they wanted, they will suffer quietly and won’t say anything about it. Some may even have deeper demons. They feel they are not good enough or worthy of having what they really want. So, they stop dreaming altogether.

Some people feel that what they really aspire for and desire is too big, unrealistic and out of their reach. Their mindset is “what’s the point of going after things that are not realistic,” “why set myself up for failure, disappointment and heart break?” So, they make sure to set their desires and expectations low enough in order to not risk failure.

There is also a spiritual aspect to this. The law of attraction, which became popular through Oprah’s show says that people who explicitly express and ask for what they want would become more effective at achieving their desires.

In one of my previous blogs “3 Empowering Quotes About Courage” I wrote about the power of taking a stand. That is a very powerful way to ask for what you want.

It takes courage to dream and believe it. It takes courage to declare what we want, ask for it and pursue it. Yes, we may fail or fall short and that could be disappointing and perhaps upsetting.

Unfortunately, I have seen too many people fail to achieve their goals even in basic areas such as getting a dream job, a promotion or relationship simply because they held back and avoided directly expressing what they want. In my experience, people who repeatedly declared what they want eventually achieved their desired results, or at least a similar, satisfactory result.

Which way would you rather live?

 

 

What to expect if you want to reinvent yourself

As a part of my job, I have the privilege to coach many people at all levels of organizations; people who want to become more powerful and effective professionally and personally.

Most of the people I interact with are already very successful in what they do. But they all want to take their game to the next level; they want to change or improve something about themselves. Or as I refer to it – they want to reinvent themselves.

Reinventing ourselves is not easy. In fact, most people don’t stay the course and succeed. Have you ever heard the cynical view: “You can’t change the leopard’s spots?”

There’s definitely a science and an art to taking yourself to the next level. And while each person and his or her circumstances are different, there are some common elements that everyone could benefit from. So, if you want to reinvent yourself you need to know what to expect and how to deal with it. You need to:

1-    Tolerate things getting worst before they get better – I often tell people, “when you take a stand about reinventing yourself the universe listens and then says: “let’s see if you are serious about this.” To check you out, it throws you some initial challenges. If you overcome the ‘small’ stuff it sends you ‘medium’ level barriers. And if you stay the course and overcome these it sends you even bigger ones. But, if you overcome all three the universe concludes: “Yes, you are for real” and it starts sending you spiritual and material support to fulfill your commitment. The problem is that most people don’t stick around long enough to gain the rewards.

2-    Act and behave in counter-intuitive ways – There is a phase in the caterpillar transformation into a butterfly when it emerges from the cocoon, that life seems up side down. It still thinks as a slow crawling creature and suddenly it has only two legs and two big heavy wings on its back. What a burden! For a high strung, aggressive and driven person, staying calm and not immediately responding to a critical situation could feel quite counter-intuitive. It’s like when you learn to ski; you start falling to one side and intuitively you want to swing away. But, you are supposed to lean into the fall rather than away from it. For a driven person, staying calm feels like “laziness, complacency, dropping the ball or slacking off.” But, in order to reinvent yourself, you have to stay the course and trust the process.

3-    Stay courageous – It’s scary to reinvent your self. You are in new territory. You go through a roller coaster of emotions including fear, hopelessness and resignation. And, your mind constantly tries to persuade you to draw back, saying things like: “It wasn’t a good idea!”, “You were in over your head!”, and “What were you thinking?” So, you need to stay present and “out of your head.” And, keep reminding yourself to focus on making progress, not achieving perfection. Winston Churchill said: “Success is moving from failure to failure without any loss of enthusiasm”. He meant that courageous leaders stay the course regardless of their emotions or circumstances. This is required in any reinvention process.

4-    ‘Fake it till you make it’ – When I was a junior consultant at the beginning of my career, I had to wear a suit and tie to all my client engagements. I came from a small village where the dress code was extremely casual. In the first year of my career, I kept having this nagging feeling that I was out of my league, out of place and a phony. But, over time the image and role grew on me, or I grew on them. And, I started feeling at home with my new identity and role. I have experienced this cycle many times since. So, in order to succeed, you need to box yourself in, say what you’ll do and do it regardless of how you feel, even if it feels robotic or contrived. And if your mind plays tricks on you, like mine does, just say back: “Thank you for sharing” and keep going.

Brutal honesty is not enough.

In my last blog I emphasized the importance and benefits of creating an open, honest, authentic and courageous communication environment in teams and in life. In this blog I want to dig a little deeper.

Living with a courageous and relentless commitment to openness and honesty is a powerful and, in my view, noble virtue. I am not merely saying this because I have personally adopted this commitment in my own life. I am saying it because I have seen the power of openness and honesty triumph over resignation, despair and challenge, as well as nurture opportunity many times. BUT, I have also seen openness, honesty and bluntness deeply hurt and deflate people.

People often think that “having no filter”, “calling it as they see it” and “putting it all out there” are virtues and an asset to their group or relationship. In fact, some cultures – the Dutch for example – pride themselves on their bluntness. When brutal honesty is delivered in a productive manner, it can definitely be a huge asset. But brutal honesty can also be a disaster and an impediment. It can hurt people deeply and leave casualties.

A sales manager at a global telecom company shared with me a story that I have heard in other places before: his boss asked him to represent his country in the weekly regional sales forecast call with the upper level managers. The economic times were challenging and deals were hard to come by, so everyone on the call was somewhat tense and apprehensive, especially his boss’s boss, who was under tremendous pressure from his superiors to perform. When it was time for the sales manager to present he didn’t have good news to share, so not before long he found himself being questioned, grilled and criticized by those who attended the meeting. Needless to say, he left the call feeling devastated and publically attacked, humiliated and demeaned. His boss’s boss had a different depiction of the incident. His take was: “The sales manager came to the call unprepared so I gave him some feedback and tried to help him steer his presentation the right way”.

If openness, honesty and bluntness don’t make a difference and empower people, they are not worth the dignity they stand for and represent.

I have also heard many people equate open, honest and authentic communication to “getting it all off their chest”. In fact, in a recent coaching conversation an executive expressed pride in the fact that he finally mustered the courage to tell his team-mate how he really felt about him, after a long period in which he accumulated pent up frustrations and resentments about his colleague. I empathized with his initial feeling of personal triumph. But when I asked him if the conversation made a difference to address, resolve or change things he wasn’t sure at all. In fact, upon reflection he admitted that the trust and partnership with his colleague didn’t get stronger, and they didn’t come out of that conversation with any tangible productive actions or directions. He left the conversation feeling relief, but his colleague seemed quite upset and disheartened.

Putting it all out there, or getting if all off your chest is the wrong focus. Making a difference should always be the purpose and focus of any communication. It should guide the approach, angle, style and intensity of all our conversations. If making a difference requires being completely open, honest and blunt, then so be it. But, if being completely open, honest and blunt would hurt, insult, demean or deflate the other person, it may be better not to say anything at all.

A friend of mine, who is teaching at a post graduate university, shared with me recently that her new boss adopted the “blunt, no filter” approach, which was less than successful in their environment. Her boss, who came from the finance world, did not take into account the less brutal and more “diplomatic” academic world she was now immersed in. My friend confessed to feeling wary and cautious about bringing issues to the front because of her boss’s unorthodox style.

There are always appropriate, effective and productive ways to communicate, give feedback and express criticism and dissatisfaction – no matter how severe – which elevate and empower people.

What good is it for anyone if people around them are torn down and/or afraid to speak their minds?

Blunt honesty is the right approach both in business and at home.

I love working with leaders who are relentless about driving a culture of open, honest and courageous communication around them. These leaders are about high performance and they have zero interest in, or tolerance for, internal drama or politics. They operate at a high level of personal integrity, authenticity and ownership. And they expect and demand the same from people around them.

They make it difficult – if not impossible – for people to get away with doing the things that undermine and weaken the organization: point fingers, adopt a victim mentality, indulge in destructive politics, and “CYA” (cover-your-ass) behaviors that distract from the goals of the organization.

Even if these behaviors are very subtle, they drain energy and waste everyone’s time. Eventually, people begin to feel that they cannot make a difference, and the organization loses focus and cannot achieve the results it seeks. In today’s environment of growing competition and limited resources, what company can afford this?

Any manager can do this – break these undermining patterns, reverse past damage and create a high performance team dynamic – if they are willing to be a courageous leader, role model this behavior, and call his or her people to account for it too. They need to stand for a new code of rigorous honesty, refusing to settle for less than the truth in an environment where people are used to only voicing what they think their leaders want to hear.

No matter which method they use, leaders must make their unconditional commitment to honesty known, and they must convince their people that they mean it. It’s not enough to declare it. They need to demonstrate through action that they are genuinely open to feedback, criticism and input, including about themselves. As one of my clients once admitted: “It takes 10 rights to fix 1 wrong, and 1 wrong to undermine 10 rights.”

This leadership philosophy of open, honest, authentic and courageous communication can be messy, lonely and painful at times. However, time and again, I have seen it lead to significant transformations inside organizations. In fact, clients have repeatedly shared with me that creating a new level of communication at work has even made them a better person in their personal life, changing the way they relate to their children and their spouses. One CEO even told me, “It saved my marriage.”

I am not a marriage counselor, and I don’t pretend to have all the answers. But one thing I do know is that when organizations have the courage to face the truth every day, a powerful platform of authentic team ownership, commitment and accountability emerges. The team is then equipped and energized to focus on any challenge or opportunity that lies ahead, no matter how unfamiliar, complex, or difficult it may be. In short, the team becomes unstoppable.